There are many benefits of custom packaging, one being that it helps businesses find the best fit for their products. There is a guaranteed way to make your product stand out on shelves and maximize sales with so many options to choose from. Printing techniques can allow you to create custom boxes with unique designs that will have customers coming back for more.
In this blog post, we will discuss how printing techniques for custom packaging, especially for products like pre-roll packaging, can help you sell more products.
Benefits of Custom Packaging
Custom packaging is one way to set your product apart from the competitors’. It can help you create a unique design that will better suit your business and establish an identity. Not only does it allow customers to have more choices, but it also helps them find what they are looking for in less time.
With so many products on shelves today, custom boxes are another way to make sure people remember yours when shopping around. For example, the cost of producing cigarette boxes wholesale should be weighed against the benefits because some may not need this much customization or additional expense at first glance.
However, if done correctly and with a plan put into place beforehand, printing techniques for custom packaging can provide greater sales opportunities without too great an investment upfront.
What Printing Techniques are Best for Custom Boxes?
Pantone Matching System:
This is one of the most popular and well-known methods for custom boxes. It can be used to identify a specific color that will match up with your packaging needs or branding colors, guaranteeing a perfect job every time.
This technique uses stencils to apply ink onto textiles, glass, or other surfaces through mesh screens at high pressure until covered in an even layer. The process creates simple yet memorable designs on products such as wine bottles, glasses, and more.
All you need are some basic supplies, including aerosol cans, paint brushes, squeegees (usually made from rubber material), and screen frames which can often be printed directly into the design itself.
This technique is the most common and traditional four-color process for printing. It takes its name from Cyan, Magenta, Yellow, and Black ink though there are five colors in total, with White being added as a colorant to create any other shade or hue desired.
The CMYK process uses screens made up of clear plastic sheets printed on one side with an image that blocks light through those screens when they are placed together in registration.
The screen exposure method, also known as halftone screening, can be used to give a more detailed image, such as photographs where each color is replaced by lots of different densities depending on how dark it should appear fully formed onto paper.
Important Elements of Printing for Packaging
- Incorporating Your Brand’s Color Palette
- Text and Image Placement for Packaging Design
- The Process of Printing on Custom Boxes
Incorporating Your Brand’s Color Palette:
A great way to make your custom box packaging stand apart from the competition is by including elements that represent your brand’s color palette. Imagine if you have a company logo in red and blue, or black with gold text.
Those colors should be part of the design on your boxes! You can also include other aspects, such as incorporating imagery related to the brand’s values (such as hearts for Valentine’s Day).
Furthermore, if you are a company that sells organic food, it might be beneficial to have green or brown tones on your boxes.
Text and Image Placement:
Where you place text within a package affects how much it stands out against its surface. When multiple printing techniques are involved, this becomes even more important because each one will reflect light differently depending on where it is printed onto paper or plastic sheeting.
Generally speaking, when designing print on paper, you will want to place your most important text along the top edge of a sheet so that it can be read first and quickly. You may also choose to use one color or two colors for an additional design effect on the package itself.
If you are designing print onto plastic sheets, then typically, what is going to matter more than anything else is where you position things according to visibility through the packaging windows themselves.
The lightest part should go at the top with darker parts below in order for them both to be seen clearly by potential customers when they hold up their packages from different angles. Though this is not always possible due to printing limitations such as line breaks, make sure your brand logo appears somewhere large enough within all designs.
The Process of Printing on Custom Boxes:
Printing on custom boxes is a process that consists of many small steps. Every step, from designing the artwork to placing it in your packaging, depends on our team’s experience and skill set.
In order for you to be able to actually see what your design will look like once printed onto packages, we print out test designs first before going ahead with production printing. This way, you can make any necessary changes or adjustments before they are made permanent by putting ink on plastic sheets.
The process of printing on custom boxes is a long one but can be worth it in the end. Once you have your design printed onto box packaging, create an overall impact to attract more customers or users. The benefits are endless when we talk about how this will help any business grow as well as increasing customers who come back for more.
Creating different types of designs for all sorts of occasions has never been easier, thanks to our team’s creativity that gives clients exactly what they need without being too extravagant with their ideas!
If there ever comes a time where you want something new or specific done, just ask! We take pride in doing anything possible to make sure each customer gets what they need from us personally.